How to screw up your blog in 1 easy step
I recently posted a blog entry about one of my favorite social content sites, hubpages.com, and how I generate free leads, traffic and sales with it.
Just one problem. I pasted the URL after the http:// that was there by default, creating a link like this:
http://http://hubpages.com/hub/Alkaline-Foods-And-Water-Tips
Of course, that didn’t work. Sooooo, if YOU are interested in:
-Creating free leads
-ATTRACTING prospects into your online network marketing business
-Doing work ONCE that rewards you FOREVER
Check out an example of how I have done it using social content marketing:
http://hubpages.com/hub/Alkaline-Foods-And-Water-Tips
But this time I’m actually going to TEST the link to make sure it works before I post it!
P.S. Thanks to Lisa H for the nice comment and for pointing out the error!
4 Great blogs to “rob and duplicate”
We have spent time with our advanced students talking about doing “R and D”, which is short for Robbing and Duplicating! Now, before you think we are just teaching blatant plagiarism, let me define that R&D means finding content that inspires you and HELPS you create new content, it’s not about stealing other peoples great stuff.
If you find great posts that have useful stuff for your subscribers, have the integrity to give the original writer credit and simply link to their post. But if you are fishing for inspiration or knowledge to help you create your own content, you have to do your homework and become an expert on the subject, then write your own post.
Here’s 4 blogs that I get inspiration from:
http://www.jackhumphrey.com/fridaytrafficreport/ Alexa 110,145 PR 4/10
http://andybeard.eu/ Alexa 194,550 PR 5/10
http://www.armandmorin.com/ Alexa 119,470 PR 4/10
http://www.bmyers.com/ Alexa 40,411 PR 4/50
These guys all post interesting, relevant content.
Enjoy!
Dave Sherwin
The Lighthouse Marketer
Hubpage: 1,028 free visitors and counting
In February I created my first hub page. It took me a couple hours to do the research and put the article together. Since then I have generated 1,028 visitors, and 4 new recruits into my online network marketing business. All for free. And now it just keeps working for me, day in and day out, 24/7.
And did I mention it’s FREE?!
Check it out:
http://hubpages.com/hub/Alkaline-Foods-And-Water-Tips
What’s the lesson? If you’re not “hubbing,” you’re leaving money on the table!
Dave Sherwin
The Lighthouse Marketer
100 years later…
I’m a huge fan of technology. Especially the use of technology to make money and improve lifestyle.
For perspective, check out these facts. In 1908:
-14% of homes had a bathtub
-8% had a phone
-There were 8,000 cars in the U.S.
-The tallest building in the WORLD was the Eiffel tower
Contrast that to today. I’m writing this post on my iPhone somewhere between Boise and Salt Lake City. If I want to I can pinpoint my position on the iPhone GPS and track progress on Google Earth.
When I publish this it will be instantly available to over a billion people. I can then check the stats on my sites, view my bank balance, and check e-mail, all while chatting real time with a friend. After that I can see how much volume my online network marketing business did today.
Meanwhile my Lighthouse Marketing System is attracting new distributors to my business, my sites are getting thousands of visitors, and money is being direct deposited into my accounts.
I love technology! But I better go, the kids want me to pay attention to the DVD. What a world we live in!
Dave Sherwin
Make sure and subscribe to me feed while you’re here! Just click on the orange box at the top!
Social Marketing: “How to lose friends and irritate people”
I actively participate in 3 social marketing platforms. And I don’t claim to be a “guru” or anything, but I get business from every one of them every month. And I LIKE the social sites. It’s just plain old fun.
I have made lots of new friends, learned a lot of new marketing tricks… oh, and been SPAMMED LIKE CRAZY! Spam used to be an e-mail thing, now there’s a whole host of social marketing spammers who are just as annoying.
Imagine this: you’re at a party when a complete stranger walks in, waltzes right up to you and says, “Hi, I’m Bob! I have the perfect opportunity for YOU! It’s the hottest thing since 12 Daily Pro! You can make over $80,000 a month! Quick, let’s find a computer, you have to see this link RIGHT NOW!!!!!”
Even the most obnoxious marketer would never do that at a party, BUT THEY DO IT ONLINE EVERY DAY!
The rule is this: RELATIONSHIP FIRST. You have to build a relationship! And it won’t come from slamming your opportunity down peoples throats, either.
So next time you have a friend request, stop, take a deep breath, and before you slam that link down their throat just remind yourself that they are a REAL PERSON who deserves to be treated with as much respect online as you would give them offline.
To learn some great tips, tricks and techniques about social marketing, get the Lighthouse Marketing Book. Practical info on how to leverage the internet to build your online network marketing business in just a few minutes a day: http://escapethematrix.net/
To your success! Dave Sherwin, the Lighthouse Marketer.
DNS, DNF, Finish, Medal
An interesting comparison between my Triathlon world and my online network marketing world…
In a race, there are basically 4 possible outcomes:
DNS= Did not start.
DNF= Did not finish.
Finish= crossed the finish line, sweet!
Medal= one of the top three males or females overall, or within an age group.
As I checked the results of my last race I realized how much these criteria apply to ANYTHING people set out to do. There are those who don’t even get started (DNS). Now, these people signed up for the race, they paid their entry fee, but they never made it to the starting line. That’s a pretty sad thing. What percentage of people “sign up” for online network marketing and don’t even start? I don’t know, but from personal experience I know the number is HUGE.
The DNF (did not finish) crowd is probably as big as the DNS group. They start, the race, but they’re just not going to finish. They realize part way through that it’s freaking HARD so they quit.
The finishers are the ones you admire. They cross the finish line. No excuse will stop them, not even an injury. They’re going to cross that line “come hell or high water.”
Medalists. They’re few. But once you finish a couple of races and see those people get a medal the wheels start to spin and you think, “I can do that!” And now you are past the point of just finishing, you want to finish FAST! And in online network marketing, that’s where the big money is.
So if you signed up for the race, make sure you stay the course until you at least FINISH, but if you’re going to finish, why not finish fast and go home with some HARDWARE!
Dave Sherwin, the Lighthouse Marketer
(And semi-fast, sometimes medal winning triathlete!)
P.S. If you want to make the race a whole lot EASIER, check out:
http://escapethematrix.net/lms
The new “3 foot rule” of network marketing
Are you still using the “three foot rule?” You know, the “rule” in network marketing that says you should talk to everybody that comes within 3 feet of you about your business? Who wants to do that?! If you do, great, but chances are it’s not helping you build much of a business.
I wish I could actually do a test and take 100 “gurus” who preach the 3 foot rule and see how many people they’ve actually recruited in the last 6 months. I bet they’d be embarrassed if we published the results!
Here’s the new 3 foot rule in network marketing: If you are within 3 feet of your computer you’re within 3 feet of a BILLION people. Enough said.
The only trick now is to figure out how to put your message in front of those people. Here’s how I built large worldwide organization using the “new” 3 foot rule:
Check this out: http://escapethematrix.net
To your success!
Dave Sherwin
5 Kewl MLM Leads tips from Dale Calvert
Wow! Dale Calvert really hit it out of the park with his mlm leads tips tonight! For the few of you who don’t know who he is, he’s a million dollar a year earner, an online marketing expert, and has built absolutely massive organizations. Enough said.
Here’s the top 5 tips for generating mlm leads (low cost or free!)
1. PPC (Pay Per Click) OK, so that’s not big news, but his recommendation to focus on the social marketing sites is a great reminder. Facebook, Myspace, etc. all have PPC services that are still a lot cheaper than Adwords and can be more targeted as well. Translation: better quality leads for less money!
2. Use Google’s new KNOL service to post articles (this is brand new!):
http://knol.google.com
Makes sense that Google’s own articles will get better rankings than the other article directories…
3. Craig’s list. Again, not “breaking news” or anything, and I don’t know about you, but I’ve never posted anything there! One of those great tips I need to implement. Of course, don’t advertise your opportunity there, but it’s a great place for a funded proposal (if you don’t have one just go here: http://escapethematrix.net
4. This one IS breaking news: Wal-mart has a competitive product to Craig’s list! Who’d of thunk it?! Go to http://walmart.oodle.com for free classified ad postings.
5. Last tip of the day isn’t a way of generating mlm leads, but rather it’s a philosophy. MASTER ONE METHOD BEFORE MOVING ON TO THE NEXT. And hand in hand with that is this one: HAVE A WEEKLY STRATEGY! Implement the basics every week, while you add new traffic methods.
If you are a Lighthouse Marketing System subscriber and missed the call, make sure and log in and listen to the recording, this is a tiny fraction of the great stuff he trained on.
Also, he had a giveaway for listeners, a 20 page book with some incredible scripts he has developed over the last 25 years. To get the free book, just go here, and click on the upper right corner:
http://www.CreateOnlineMLMLeads.com
To your success! Dave Sherwin
Understanding MLM Software
There’s a HUGE misunderstanding in the online network marketing arena about MLM software, and how to use it to build a business.
I can’t believe how many people I meet that still depend solely on their company created sites, and if you ask them about building a business online they say “Yes, my company provides me a web-site.” Really? And exactly how many leads did it produce for you last month? How many recruits? How compelling is it? What’s the conversion rate…
The fact is, company provided mlm software is a TINY portion of what you need to build an online network marketing business. As a matter of fact, prospecting software is 10 times as important as a corporate site but very few marketers have it.
Then there are the “gurus” that tell you to get Aweber for your autoresponder, GDI or sitesell for a personal site, hire a copy-writer and web guy to build a funded proposal etc., and all that will work, but it’s WAY too complex and expensive for the average person, so it doesn’t DUPLICATE! And if it doesn’t duplicate, DON’T DO IT!
Here’s the mlm software I have used for two years. It generates me leads every day, I can categorize them, send e-mails through it, there’s a built in funded proposal, training, everything I need. Then when I do have a serious prospect I can send them to that “corporate site” for an overview of my company.
That’s how I built a large organization without attending endless meetings and trainings (and it duplicates!):
http://lighthousemarketer.com/escape
See the second page where there’s a “how to” video showing exactly how George F down in Australia became a top recruiter in his business.
To your success!
Dave Sherwin
Are you maximizing your tweets?!
Did you know you can use twitter to up-date your Facebook feed? It’s easy to do, and gives you control over what your Facebook friends see.
Just search apps for the Twitter plugin, and follow the directions. From now on, every time you tweet, your Facebook friends will see what you’re up to!
Which is especially good when you’re up to posting to your blog!
Want to get some great ideas on tweets?! Just follow me!
http://twitter.com/escapethematrix
To your online marketing success!
Dave Sherwin

